E-learning for Management and Marketing

Papers presented at the IFLA Satellite Meeting, Section Management & Marketing; Management & Marketing Section, Geneva, Switzerland, July 28-30, 2003. The contributions to the conference held in Geneva in 2003, focus on the very latest approaches to 'e-Learning'. The power and enormous diversity of this medium, becomes apparent as experts from all over the world compare notes and raise a whole new range of issues. The reader can examine the presentations of the various practitioners, or go straight to the discussions at the end, for insights into what the future holds for teachers and students alike.