The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value - Craig Bouchard - Books - McGraw-Hill Education - Europe - 9780071821247 - November 16, 2013
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Craig Bouchard
The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value Ed edition

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In the early 1980s, Caterpillar, Inc lost one million dollars per day for three consecutive years. This book takes you behind the scenes with the CEOs, executive vice presidents, managers, dealers, customers, union bosses, and wall street analysts who were players in Caterpillar's drive to global dominance.

368 pages, Illustrationsstrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 16, 2013
ISBN13 9780071821247
Publishers McGraw-Hill Education - Europe
Pages 368
Dimensions 164 × 231 × 30 mm   ·   684 g
Language English  

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