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Annual Editions: Marketing 03/04 John E Richardson 25th edition
Annual Editions: Marketing 03/04
John E Richardson
The articles selected for this Annual Editions reader address marketing theory and application in a wide range of industries. In addition, they reveal how several firms interpret and utilize marketing principles in their daily operations and corporate planning. This title is supported by our student web site, Dushkin Online, www.dushkin.com/online.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 12, 2002 |
| ISBN13 | 9780072838213 |
| Publishers | McGraw-Hill/Dushkin |
| Dimensions | 201 × 13 × 276 mm · 544 g |
| Language | English |
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