Innovation And Diffusion Of Software Technology: Mapping Strategies - Hugh Pattinson - Books - Emerald Publishing Limited - 9780080453262 - June 1, 2007
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Hugh Pattinson
Innovation And Diffusion Of Software Technology: Mapping Strategies

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Examines B2B decision making processes for software application development. This book provides DSA Models, event chronology maps, and cognitive maps for a more comprehensive analysis. It includes individual case study and cross-case findings for theory development.

488 pages, Illustrations ,

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 1, 2007
ISBN13 9780080453262
Publishers Emerald Publishing Limited
Pages 488
Dimensions 165 × 240 × 41 mm   ·   953 g
Language English  

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