CIM Coursebook Assessing the Marketing Environment - Diana Luck - Books - Taylor & Francis Ltd - 9780080966229 - June 18, 2010
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Diana Luck
CIM Coursebook Assessing the Marketing Environment 2nd edition

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A companion to the CIM professional marketing qualifications that includes study materials to be endorsed by The Chartered Institute of Marketing (CIM). It includes chapters that feature case studies, study tips and activities to test your learning and understanding as you go along.

232 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 18, 2010
ISBN13 9780080966229
Publishers Taylor & Francis Ltd
Pages 226
Dimensions 188 × 243 × 11 mm   ·   460 g
Language English  

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