Will It Fly? How to Know if Your New Business Idea Has Wings...Before You Take the Leap - Thomas McKnight - Books - Pearson Education (US) - 9780130462213 - April 9, 2003
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Thomas McKnight
Will It Fly? How to Know if Your New Business Idea Has Wings...Before You Take the Leap

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Introduces the Innovator's Scorecard, a practical tool for assessing and refining business ideas. This book addresses 44 key facets of business success, from market demand to competition, pricing to management competence, finance to exit strategies.

368 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 9, 2003
ISBN13 9780130462213
Publishers Pearson Education (US)
Pages 328
Dimensions 154 × 230 × 18 mm   ·   440 g

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