Pushing Cool: Big Tobacco, Racial Marketing, and the Untold Story of the Menthol Cigarette - Keith Wailoo - Books - The University of Chicago Press - 9780226794136 - November 2, 2021
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Keith Wailoo
Pushing Cool: Big Tobacco, Racial Marketing, and the Untold Story of the Menthol Cigarette

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Spanning a century, Pushing Cool reveals how the twin deceptions of health and Black affinity for menthol were crafted—and how the industry’s disturbingly powerful narrative has endured to this day.

392 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 2, 2021
ISBN13 9780226794136
Publishers The University of Chicago Press
Pages 392
Dimensions 237 × 162 × 30 mm   ·   686 g
Language English  

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