Broadcasting in the 21st Century - Richard Rudin - Books - Macmillan Education UK - 9780230013186 - October 11, 2011
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Richard Rudin
Broadcasting in the 21st Century

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Richard Rudin demonstrates how traditional TV and radio is being both challenged and supported by technological developments - including convergence and social media - which are eroding previous restrictions on the times and places of where broadcasting is being consumed and altering audiences' pleasures, expectations and demands.

244 pages, 8 black & white tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 11, 2011
ISBN13 9780230013186
Publishers Macmillan Education UK
Pages 244
Dimensions 159 × 233 × 15 mm   ·   340 g
Language English  

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