Motoring the Future: VW and Toyota Vying for Pole Position - Engelbert Wimmer - Books - Palgrave Macmillan - 9780230299559 - November 30, 2011
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Motoring the Future: VW and Toyota Vying for Pole Position

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The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.


288 pages, 22 figures, 6 black & white tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 30, 2011
ISBN13 9780230299559
Publishers Palgrave Macmillan
Pages 272
Dimensions 164 × 233 × 22 mm   ·   580 g
Language English  

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