Selling Electronic Media - Ed Shane - Books - Taylor & Francis Ltd - 9780240803272 - February 17, 1999
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Ed Shane
Selling Electronic Media 1st edition

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Using interviews with industry leaders and reports of their selling experiences, this book shares insight and practical advice in the basics of selling: prospecting; qualifying; needs analysis; presentations; answering objections; closing; and, relationship management.

488 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 17, 1999
ISBN13 9780240803272
Publishers Taylor & Francis Ltd
Pages 482
Dimensions 179 × 257 × 29 mm   ·   902 g
Language English  

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