Programming for TV, Radio & The Internet: Strategy, Development & Evaluation - Gross, Lynne (California State University, Fullerton, USA) - Books - Taylor & Francis Ltd - 9780240806822 - February 24, 2005
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Gross, Lynne (California State University, Fullerton, USA)
Programming for TV, Radio & The Internet: Strategy, Development & Evaluation 2nd edition

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Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? This work addresses these questions, and takes a look at the roles and responsibilities of the electronic media programmer.

344 pages, 1, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 24, 2005
ISBN13 9780240806822
Publishers Taylor & Francis Ltd
Pages 344
Dimensions 183 × 258 × 14 mm   ·   738 g
Language English  

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