Data Analytics for Business: Lessons for Sales, Marketing, and Strategy - Ira J. Haimowitz - Books - Taylor & Francis Ltd - 9780367281489 - December 20, 2022
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Data Analytics for Business: Lessons for Sales, Marketing, and Strategy

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Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real world business applications.


160 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 20, 2022
ISBN13 9780367281489
Publishers Taylor & Francis Ltd
Pages 162
Dimensions 228 × 152 × 13 mm   ·   272 g
Language English  

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