Glocal Pharma: International Brands and the Imagination of Local Masculinity - Global Connections - Ericka Johnson - Books - Taylor & Francis Ltd - 9780367596583 - June 30, 2020
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Glocal Pharma: International Brands and the Imagination of Local Masculinity - Global Connections 1st edition


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The Open Access version of this book, available at http://www.tandfebooks.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 license. An empirically informed exploration of how global pharmaceutical products are localized - of what happens when they become ‘glocal’ - this book examines the tension


126 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 30, 2020
ISBN13 9780367596583
Publishers Taylor & Francis Ltd
Pages 126
Dimensions 150 × 220 × 10 mm   ·   250 g
Language English  

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