Branding Oscar Wilde - Routledge Studies in Nineteenth Century Literature - Michael Patrick Gillespie - Books - Taylor & Francis Ltd - 9780367889470 - December 10, 2019
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Branding Oscar Wilde - Routledge Studies in Nineteenth Century Literature 1st edition


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The study focuses on how branding established important assumptions about Wilde and his work in his own mind and in those of his readers, and it examines how each stage of brand development affected the immediate responses to Wilde’s writings and, as it continued to evolve, progressively shaped our understanding of the Wilde canon.


148 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 10, 2019
ISBN13 9780367889470
Publishers Taylor & Francis Ltd
Pages 148
Dimensions 150 × 220 × 10 mm   ·   300 g
Language English  

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