Advertising, The Uneasy Persuasion: Its Dubious Impact on American Society - Routledge Library Editions: Advertising - Michael Schudson - Books - Taylor & Francis Ltd - 9780415817936 - March 21, 2013
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Advertising, The Uneasy Persuasion: Its Dubious Impact on American Society - Routledge Library Editions: Advertising 1st edition

Michael Schudson

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Advertising, The Uneasy Persuasion: Its Dubious Impact on American Society - Routledge Library Editions: Advertising 1st edition

This is an account of advertising as business and social institution. Instead of fuelling the indignation surrounding the industry, or feeding fantasies of manipulation, it presents an assessment of advertising in its wider sociological and historical framework.

336 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 21, 2013
ISBN13 9780415817936
Publishers Taylor & Francis Ltd
Pages 336
Dimensions 156 × 234 × 21 mm   ·   780 g
Language English  
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