Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules - Jossey-Bass Leadership Series - Markides, Constantinos C. (London Business School. UK) - Books - John Wiley & Sons Inc - 9780470276877 - June 6, 2008
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Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules - Jossey-Bass Leadership Series

Markides, Constantinos C. (London Business School. UK)

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Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules - Jossey-Bass Leadership Series

Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models.

256 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 6, 2008
ISBN13 9780470276877
Publishers John Wiley & Sons Inc
Pages 256
Dimensions 163 × 238 × 24 mm   ·   454 g
Language English  

See all of Markides, Constantinos C. (London Business School. UK) ( e.g. Hardcover Book )