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Cross-Cultural Selling For Dummies Michael Soon Lee
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Cross-Cultural Selling For Dummies
Michael Soon Lee
Do you want to increase your sales? Why not tap the fastest-growing consumer market in the country? According to the Selig Center for Economic Growth, the combined purchasing power of the multicultural market grew to over $2 trillion in 2007 - exceeding the annual GNP of all but the nine largest economies of the world.
384 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 1, 2008 |
| ISBN13 | 9780470377017 |
| Publishers | John Wiley & Sons Inc |
| Pages | 384 |
| Dimensions | 188 × 236 × 20 mm · 566 g |
| Language | English |
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