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Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management Gordon S. Linoff 3rd edition
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Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management
Gordon S. Linoff
The leading introductory book on data mining, fully updated and revised! When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business.
888 pages, charts
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | April 1, 2011 |
| ISBN13 | 9780470650936 |
| Publishers | John Wiley & Sons Inc |
| Pages | 896 |
| Dimensions | 186 × 234 × 49 mm · 1.58 kg |
| Language | English |
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