Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment - Steger, Ulrich (International Institute for Management Development (IMD)) - Books - John Wiley & Sons Inc - 9780470848906 - December 27, 2002
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Steger, Ulrich (International Institute for Management Development (IMD))
Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment

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Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real--life examples illuminate the key message managers should take away from the book.

320 pages, further reading

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 27, 2002
ISBN13 9780470848906
Publishers John Wiley & Sons Inc
Pages 320
Dimensions 161 × 235 × 27 mm   ·   589 g

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