Marketing Unwrapped - Perry, Ray (Chartered Institue of Marketing, Cookham, Maidenhead, UK) - Books - John Wiley & Sons Inc - 9780471486947 - November 28, 2001
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Perry, Ray (Chartered Institue of Marketing, Cookham, Maidenhead, UK)
Marketing Unwrapped

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From the Chartered Institute of Marketing's Directory of Marketing and Membership, this accessible book covers all the key skills, knowledge and disciplines that marketers need in the information age.

224 pages, Ill.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 28, 2001
ISBN13 9780471486947
Publishers John Wiley & Sons Inc
Pages 224
Dimensions 191 × 199 × 16 mm   ·   449 g

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