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Public Relations For Dummies Eric Yaverbaum 2nd edition
Public Relations For Dummies
Eric Yaverbaum
This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent new material and includes extensive new information on Web-based PR, including the use of text messaging, podcasts, and blogs.
384 pages, Illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 30, 2006 |
| ISBN13 | 9780471772729 |
| Publishers | John Wiley & Sons Inc |
| Pages | 384 |
| Dimensions | 190 × 233 × 21 mm · 698 g |
| Language | English |
