Data Warehousing: The Route to Mass Communication - Sean Kelly - Books - John Wiley & Sons Inc - 9780471963288 - July 10, 1996
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Data Warehousing: The Route to Mass Communication

Sean Kelly

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Data Warehousing: The Route to Mass Communication

Though companies have amassed an enormous amount of data, they havena t always been able to use it because it is unstructured, unintegrated, or polluted. This book shows how to transform this vast pool of data into information of strategic significance.

224 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 10, 1996
ISBN13 9780471963288
Publishers John Wiley & Sons Inc
Pages 228
Dimensions 151 × 232 × 14 mm   ·   367 g
Language English  
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