Value Creation and Sport Management - Gomez, Sandalio (IESE Business School, Madrid) - Books - Cambridge University Press - 9780521199230 - July 29, 2010
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Gomez, Sandalio (IESE Business School, Madrid)
Value Creation and Sport Management

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The sports business has become one of the fastest-growing industries in recent years. This book presents a conceptual framework based on the concept of value creation to show how we can understand and explain the success and failure of sports organizations.

284 pages, 70 b/w illus. 35 tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 29, 2010
ISBN13 9780521199230
Publishers Cambridge University Press
Pages 284
Dimensions 162 × 236 × 19 mm   ·   590 g
Language English  

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