Reaching the Interactive Customer: Integrated Services for the Digital World - Tomsen, Mai-lan (Microsoft Corporation) - Books - Cambridge University Press - 9780521816700 - March 31, 2003
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Reaching the Interactive Customer: Integrated Services for the Digital World

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Reaching the Interactive Customer provides critical information for business professionals who want to understand a 'connected world', linking businesses, customers, and service providers. It describes how the audience for interactive services has evolved and what that audience is looking for in consumer devices.


178 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 31, 2003
ISBN13 9780521816700
Publishers Cambridge University Press
Pages 178
Dimensions 152 × 228 × 14 mm   ·   253 g
Language English  

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