Japanese Consumer Behaviour: From Worker Bees to Wary Shoppers - ConsumAsian Series - John McCreery - Books - Taylor & Francis Ltd - 9780700712090 - April 6, 2000
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John McCreery
Japanese Consumer Behaviour: From Worker Bees to Wary Shoppers - ConsumAsian Series 1st edition

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This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.

278 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 6, 2000
ISBN13 9780700712090
Publishers Taylor & Francis Ltd
Pages 278
Dimensions 156 × 234 × 18 mm   ·   453 g
Language English  

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