How to Write Sales Letters That Sell - Drayton Bird - Books - Kogan Page Ltd - 9780749438760 - October 3, 2002
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How to Write Sales Letters That Sell 2 Rev edition


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The right piece of direct mail can produce excellent response rates and have an extraordinary effect on business. This book reveals the secrets of creating successful sales letters and contains examples of real sales letters including plenty of advice on what to avoid as well as what to include.


320 pages, 1, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 3, 2002
ISBN13 9780749438760
Publishers Kogan Page Ltd
Pages 320
Dimensions 157 × 235 × 18 mm   ·   459 g

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