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Neuromarketing in Action: How to Talk and Sell to the Brain
Patrick M Georges
Neuromarketing in Action: How to Talk and Sell to the Brain
Patrick M Georges
Learn how neuromarketing is playing an increasingly important role in current and future marketing strategies.
280 pages, black & white illustrations
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | December 3, 2013 |
ISBN13 | 9780749469276 |
Publishers | Kogan Page Ltd |
Pages | 280 |
Dimensions | 167 × 232 × 16 mm · 426 g |
Language | English |