Tell your friends about this item:
Communicate in a Crisis: Understand, Engage and Influence Consumer Behaviour to Maximize Brand Trust Kate Hartley
Do you have a profile? Log in
Get notified about new Kate Hartley releases
Our customers say:
Add to your iMusic wish list
Communicate in a Crisis: Understand, Engage and Influence Consumer Behaviour to Maximize Brand Trust
Kate Hartley
Future-proof your crisis response plan using this clear-cut framework to mitigate, manage and respond to unpredictable rumours, scandals, crises and fake news.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | August 3, 2019 |
| ISBN13 | 9780749498924 |
| Publishers | Kogan Page Ltd |
| Pages | 256 |
| Dimensions | 163 × 241 × 22 mm · 504 g |
| Language | English |
![Cover for Christina Inge · Marketing Metrics: Leverage Analytics, Data and AI to Optimize Marketing Strategies (Paperback Book) [2 Revised edition] (2027)](https://imusic.b-cdn.net/images/item/original/413/9781398630413.jpg?christina-inge-2027-marketing-metrics-leverage-analytics-data-and-ai-to-optimize-marketing-strategies-paperback-book&class=scaled&v=1779695794)
![Cover for Christina Inge · Marketing Metrics: Leverage Analytics, Data and AI to Optimize Marketing Strategies (Hardcover Book) [2 Revised edition] (2027)](https://imusic.b-cdn.net/images/item/original/437/9781398630437.jpg?christina-inge-2027-marketing-metrics-leverage-analytics-data-and-ai-to-optimize-marketing-strategies-hardcover-book&class=scaled&v=1779695804)