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The Springboard Stephen Denning 1st edition
The Springboard
Stephen Denning
Teaches storytelling as a powerful and formal discipline for organizational change and knowledge management. This book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers.
246 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 12, 2000 |
| ISBN13 | 9780750673556 |
| Publishers | Taylor & Francis Ltd |
| Pages | 246 |
| Dimensions | 151 × 234 × 14 mm · 416 g |
| Language | English |
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