Made Possible By: Succeeding with Sponsorship - Martin, Patricia (Elmhurst, Illinois) - Books - John Wiley & Sons Inc - 9780787965020 - November 12, 2003
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Martin, Patricia (Elmhurst, Illinois)
Made Possible By: Succeeding with Sponsorship

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Each year, corporations spend roughly a half-billion dollars on cause-related marketing and event sponsorships - expenditures that continue to increase despite economic downturns. Consequently most of the existing guidance on sponsorship is written primarily for the corporate reader.

160 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 12, 2003
ISBN13 9780787965020
Publishers John Wiley & Sons Inc
Pages 160
Dimensions 216 × 280 × 12 mm   ·   367 g

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