Winning Elections with Political Marketing - Philip Davies - Books - Taylor & Francis Inc - 9780789033697 - June 14, 2006
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Philip Davies
Winning Elections with Political Marketing 1st edition

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Looks at the election process on both sides of the Atlantic, providing an insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. This book is suitable for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, and others.

254 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 14, 2006
ISBN13 9780789033697
Publishers Taylor & Francis Inc
Pages 254
Dimensions 150 × 220 × 20 mm   ·   557 g
Language English  

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