Winning Elections with Political Marketing - Philip Davies - Books - Taylor & Francis Inc - 9780789033703 - June 6, 2006
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Philip Davies
Winning Elections with Political Marketing 1st edition

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Looks at the election process on both sides of the Atlantic, providing an insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. This book is suitable for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, and others.

260 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 6, 2006
ISBN13 9780789033703
Publishers Taylor & Francis Inc
Pages 254
Dimensions 152 × 212 × 17 mm   ·   470 g
Language English  

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