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Investigating the Use of Sex in Media Promotion and Advertising
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Investigating the Use of Sex in Media Promotion and Advertising
"Co-published simultaneously as Journal of Promotion Management, Volume 13, Number 1/2 2007."
275 pages, black & white tables, figures
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | April 14, 2008 |
| ISBN13 | 9780789037282 |
| Publishers | Taylor & Francis Inc |
| Pages | 192 |
| Dimensions | 152 × 229 × 20 mm · 510 g |
| Language | English |
| Editor | Reichert, Tom |
