Anime's Media Mix: Franchising Toys and Characters in Japan - Marc Steinberg - Books - University of Minnesota Press - 9780816675494 - February 23, 2012
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Anime's Media Mix: Franchising Toys and Characters in Japan


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Untangles the web of commodity, capitalism, and art that is anime


304 pages, 31 b&w photos

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 23, 2012
ISBN13 9780816675494
Publishers University of Minnesota Press
Pages 304
Dimensions 140 × 216 × 28 mm   ·   449 g   (Weight (estimated))

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