Qualitative Consumer and Marketing Research - Russell W. Belk - Books - Sage Publications Ltd - 9780857027672 - December 14, 2012
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Qualitative Consumer and Marketing Research

Russell W. Belk

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Qualitative Consumer and Marketing Research

Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research.

240 pages, illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 14, 2012
ISBN13 9780857027672
Publishers Sage Publications Ltd
Pages 240
Dimensions 163 × 239 × 13 mm   ·   432 g
Language English  

See all of Russell W. Belk ( e.g. Hardcover Book and Paperback Book )