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Digital Innovation and Entrepreneurship Whittington, Dick (University of York)
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Digital Innovation and Entrepreneurship
Whittington, Dick (University of York)
This objective-focused textbook provides a comprehensive and practical grounding in business design and entrepreneurship in the digital economy. For students looking to leverage their STEM expertise into an innovative business, this textbook uses a variety of chapter features and online material to create a blueprint for any new business venture.
476 pages, 61 b/w illus. 22 tables
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 12, 2018 |
| ISBN13 | 9781108454940 |
| Publishers | Cambridge University Press |
| Pages | 476 |
| Dimensions | 178 × 243 × 22 mm · 948 g |
| Language | English |
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