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Win / Loss Reviews: A New Knowledge Model for Competitive Intelligence - Microsoft Executive Leadership Series Rick Marcet
Win / Loss Reviews: A New Knowledge Model for Competitive Intelligence - Microsoft Executive Leadership Series
Rick Marcet
An effective framework for strengthening competitiveness by learning from past deals and applying insights derived from them. Every sales opportunity, whether won or lost, has useful nuggets of information that can be harvested and used to improve performance.
202 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | July 12, 2011 |
| ISBN13 | 9781118007419 |
| Publishers | John Wiley & Sons Inc |
| Pages | 224 |
| Dimensions | 162 × 230 × 21 mm · 403 g |
| Language | English |