Marketing Your Event Planning Business: A Creative Approach to Gaining the Competitive Edge - Judy Allen - Books - John Wiley & Sons Inc - 9781118514450 - February 6, 2013
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Marketing Your Event Planning Business: A Creative Approach to Gaining the Competitive Edge 1st edition


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Practical, prescriptive advice on successfully marketing your event planning business Recent years have been tough on the event planning industry. The terrorist attacks of September 11, 2001, economic downturns, wars, and SARS have all negatively impacted the business.


260 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 6, 2013
ISBN13 9781118514450
Publishers John Wiley & Sons Inc
Pages 272
Dimensions 229 × 183 × 16 mm   ·   317 g
Language English  

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