Communicating India’s Soft Power: Buddha to Bollywood - Palgrave Macmillan Series in Global Public Diplomacy - D. Thussu - Books - Palgrave Macmillan - 9781137027887 - October 25, 2013
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D. Thussu
Communicating India’s Soft Power: Buddha to Bollywood - Palgrave Macmillan Series in Global Public Diplomacy

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In recent years, India has emerged as a major economic and political power. Yet, the country's cultural influence outside India has not been adequately analyzed in academic discourses. This book, a pioneering attempt, from an international communication/media perspective, is aimed to fill the existing gap in scholarship in this area.

240 pages, 9 figures

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 25, 2013
ISBN13 9781137027887
Publishers Palgrave Macmillan
Pages 227
Dimensions 166 × 228 × 18 mm   ·   420 g
Language English  

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