Public Relations for Management Success - Routledge Library Editions: Management - Frank Jefkins - Books - Taylor & Francis Ltd - 9781138571662 - October 29, 2019
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Frank Jefkins
Public Relations for Management Success - Routledge Library Editions: Management 1st edition

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Originally published in 1984. Public relations is a key element necessary for success in all business activities. Although some businessmen see public relations as a separable business function, this book argues convincingly that public relations should really be an integral management function, practised by all managers, all the time.

144 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 29, 2019
ISBN13 9781138571662
Publishers Taylor & Francis Ltd
Pages 148
Dimensions 138 × 215 × 17 mm   ·   198 g
Language English  

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