How to Forecast: A Guide for Business: A Guide for Business - Routledge Revivals - James Morrell - Books - Taylor & Francis Ltd - 9781138731639 - November 11, 2019
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How to Forecast: A Guide for Business: A Guide for Business - Routledge Revivals 1st edition


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This title was first published in 2001. Forecasting is an essential discipline in the planning and running of a business: not only for the business plan and annual budget but for the appraisal of investment projects, the commissioning of research as well as the appraisal of the competition and the feasibility of making acquisitions. Managers are continually confronted with the need to take decisions, and being able to construct a route map of the future is a key way of determining a course of action. This book offers a practical guide to forecasting the environment in which a firm operates. The author goes through the key areas which can affect a business. He includes those which are out of the firm's control such as fiscal and monetary policy, population levels and the labour market; and those that are, such as costs, prices, profits and product development.


224 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 11, 2019
ISBN13 9781138731639
Publishers Taylor & Francis Ltd
Pages 224
Dimensions 150 × 220 × 10 mm   ·   410 g
Language English  

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