Influencing Shopper Decisions: Unleash the Power of Your Brand to Win Customers - Rebecca Brooks - Books - Kogan Page Ltd - 9781398603615 - April 3, 2022
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Influencing Shopper Decisions: Unleash the Power of Your Brand to Win Customers

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Attract and engage the attention of today's fickle consumer by understanding the shopper brain and adapting your strategies to focus on consumer needs, priorities and context.


256 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 3, 2022
ISBN13 9781398603615
Publishers Kogan Page Ltd
Pages 208
Dimensions 234 × 156 × 15 mm   ·   320 g
Language English  

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