R.E.D. Marketing: The Three Ingredients of Leading Brands - Greg Creed - Books - HarperCollins Focus - 9781400223299 - July 8, 2021
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R.E.D. Marketing: The Three Ingredients of Leading Brands


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Create breakthrough marketing campaigns that achieve staggering consumer response rates by harnessing the power of R. E. D. Marketing---a transparent and flexible methodology from the CEO and CMO of marketing powerhouse Yum! Brands (Taco Bell, KFC, Pizza Hut) with a genuine track record of success.


288 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 8, 2021
ISBN13 9781400223299
Publishers HarperCollins Focus
Pages 288
Dimensions 237 × 162 × 198 mm   ·   440 g

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