Persuading People: Expert Solutions to Everyday Challenges - Pocket Mentor - Harvard Business School Press - Books - Harvard Business Review Press - 9781422122730 - March 4, 2008
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Persuading People: Expert Solutions to Everyday Challenges - Pocket Mentor


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Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: it takes practice, patience, and psychological savvy. This book enables you to: build your credibility; adapt your pitch to your audience; win your listeners' minds and hearts; and, overcome resistance to your proposals.


91 pages, illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 4, 2008
ISBN13 9781422122730
Publishers Harvard Business Review Press
Pages 91
Dimensions 128 × 176 × 9 mm   ·   113 g
Language English  

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