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Sales Analytics Guide
Randall, Chris (University of Brighton UK)
Sales Analytics Guide
Randall, Chris (University of Brighton UK)
"Sales Development & Category Management Practices For Enhancing Business Performance"
Sales Analytics Mission: "To provide insightful and fact based analysis to uncover business development opportunities and combat potential weaknesses. To give the supplier/distributor better management of their business"
-Practical guidelines and solutions for sales analysis & sales management
- A great reference guide for brand and category management practices
- This is a comprehensive analytics book, yet simply explained
- A teaching tool for sales analysis, which re-freshes vital skills and mind-sets
-A step-by-step manual to evaluate sales trends, pricing, promotion, distribution, merchandising, and consumer dynamics
-From the basics to digging deep into data, this book covers a lot of territory
324 pages
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | January 27, 2009 |
ISBN13 | 9781436313476 |
Publishers | Xlibris |
Pages | 324 |
Dimensions | 237 × 160 × 29 mm · 662 g |
Language | English |