Sameer Kumar
New Product Development: An Empirical Approach to Study of the Effects of Innovation Strategy, Organization Learning and Market Conditions Sameer Kumar Softcover reprint of hardcover 1st ed. 2005 edition

Name: New Product Development: An Empirical Approach to Study of the Effects of Innovation Strategy, Organization Learning and Market Conditions
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Author: Sameer Kumar

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Hardcover Book

2005 edition

(2005) Íkr 19,589

New Product Development: An Empirical Approach to Study of the Effects of Innovation Strategy, Organization Learning and Market Conditions

Sameer Kumar

Softcover reprint of hardcover 1st ed. 2005 edition

The challenge of managing a business enterprise today is to ensure that it can remain efficient and competitive in a dynamic marketplace characterized by high competition, unstable demands, heterogeneous market segments, and short product life cycles.

200 pages, black & white illustrations

Media	Books Paperback Book (Book with soft cover and glued back)
Released	October 29, 2010
ISBN13	9781441935946
Publishers	Springer-Verlag New York Inc.
Pages	200
Dimensions	155 × 235 × 11 mm · 303 g