
Tell your friends about this item:
Marketing Research: A Managerial Approach
Al Marshall
Marketing Research: A Managerial Approach
Al Marshall
An exciting new textbook which introduces you to the essential elements of market research such as problem identification, methodologies, data collection, analysis and reporting.
500 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | March 6, 2023 |
ISBN13 | 9781446256152 |
Publishers | Sage Publications Ltd |
Pages | 296 |
Dimensions | 245 × 188 × 21 mm · 618 g |
Language | English |
See all of Al Marshall ( e.g. Hardcover Book and Paperback Book )