Lean Customer Development: Build Products Your Customers Need - Cindy Alvarez - Books - O'Reilly Media, Inc, USA - 9781449356354 - June 13, 2014
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Lean Customer Development: Build Products Your Customers Need


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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research-before you waste months and millions on a product or service that no one needs or wants.


240 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 13, 2014
ISBN13 9781449356354
Publishers O'Reilly Media, Inc, USA
Pages 175
Dimensions 154 × 236 × 19 mm   ·   448 g

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