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Politics, Propaganda, and Public Health: A Case Study in Health Communication and Public Trust - Lexington Studies in Health Communication
Laura Crosswell
Politics, Propaganda, and Public Health: A Case Study in Health Communication and Public Trust - Lexington Studies in Health Communication
Laura Crosswell
This book uses multiple methods to consider flaws in the current regulation of direct-to-consumer advertising, using Merck’s launch of Gardasil as a primary case study. It offers a specific way forward for both regulators of Big Pharma as well as scholars of mass communication.
186 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | September 29, 2020 |
ISBN13 | 9781498553018 |
Publishers | Bloomsbury Publishing Plc |
Pages | 186 |
Dimensions | 228 × 152 × 14 mm · 274 g |
Language | English |
See all of Laura Crosswell ( e.g. Hardcover Book and Paperback Book )