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The SAGE Handbook of Marketing Ethics
Lynne Eagle
The SAGE Handbook of Marketing Ethics
Lynne Eagle
This new handbook brings together a rich and diverse body of scholarly research, with chapters on all major topics relevant to the field of marketing ethics, whilst also outlining future research directions.
600 pages
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | October 19, 2020 |
ISBN13 | 9781529709292 |
Publishers | Sage Publications Ltd |
Pages | 576 |
Dimensions | 252 × 182 × 40 mm · 1.21 kg |
Language | English |
Editor | Dahl, Stephan |
Editor | De Pelsmacker, Patrick |
Editor | Eagle, Lynne |
Editor | Taylor, Charles R |